| Title | Year | Resource Type | Tags |
|---|---|---|---|
The emotions that drive viral videoKaren Nelson-Field Erica Riebe Kellie Newstead
Australasian Marketing Journal
21
(4):
205-211.
https://doi.org/10.1016/j.ausmj.2013.07.003
|
2013 | Article (Journal) | Emotions Marketing Viral videos Virality |